South by Southwest has unveiled its list of featured speakers for the upcoming fest, which includes the cast of Veep, Seth Rogen and exec producers of AMC's, Better Call Saul's Bob Odenkrik, John Cena, and more. The fest, which runs from March 10-19, will feature discussions from fields in tech, film, music, television, business, literature, government and journalism. Check out the list below. Jessica Shortall (Social Impact) – Jessica is the Managing Director of Texas Competes, a coalition of more than 1,200 Texas companies making the data-driven case for Texas to be welcoming to LGBTQ people. This business-oriented voice has become a national model.